Category: SEO

Core Web Vitals: The Next Official Google Ranking Factor – Whiteboard Friday

[ad_1] Posted by Cyrus-Shepard There’s a new ranking factor in town: Core Web Vitals. Expected in 2021, this Google-announced algorithm change has a few details you should be aware of. Cyrus Shepard dives in this…

The Best Ecommerce Platforms for 2020

[ad_1] Want to jump straight to the answer? The best ecommerce platform for most people is definitely Wix. Ready to start selling online? Before you can get started, the first thing you need to do…

Thinking Beyond the Link Building “Campaign” [Case Study]

[ad_1] Posted by Paddy_Moogan Over the years, I’ve often referred to our link building work as “campaigns”, which isn’t wrong, but isn’t completely right, either. I think that as an industry we need to alter…

Best Content Management Systems

[ad_1] Want to jump straight to the answer? The best content management systems for most people are definitely WordPress or Wix. Content management systems (CMS) make it possible to manage and publish content on the…

Should You Test That? When to Engage in SEO Split Tests

[ad_1] Posted by Portent This blog was written by Tim Mehta, a former Conversion Rate Optimization Strategist with Portent, Inc. Running A/B/n experiments (aka “Split Tests”) to improve your search engine rankings has been in…

5 Common Objections to SEO (& How to Respond) – Best of Whiteboard Friday

[ad_1] Posted by KameronJenkins With marketing budgets taking a hit under the economic strain of COVID-19, advocating for the value SEO can bring to a struggling business is a new take on an old battle.…

Diagnosing Traffic Drops During a Crisis: Was It You, Google, or the Whole World?

[ad_1] Posted by Dr-Pete We want to fix things and believe we’re in control. When your house is filling with water, you grab a bucket. If there’s a hole in your roof, the bucket might…

The Best Blogging Platforms and Blog Sites for 2020

[ad_1] Want to jump straight to the answer? The best blogging platform for most people is definitely Wix. When it comes to creating your own blog, you have two options. The first option is to…

Matter. How SEOs Can Help… Now – Whiteboard Friday

[ad_1] Posted by rjonesx. As SEOs, we hold a surprising amount of influence over how the world gets its information. In times like these, when businesses of all stripes are facing uncertainty and we may…

What Readers Want During COVID-19: Content Ideas for Every Niche

[ad_1] Posted by amandamilligan This is a stressful time to say the least. Everything is impacted by COVID-19 in some way, including our work. Once we’ve taken time to acknowledge how lucky we are to…